[CARE] · SERVICE

Make your WordPress site actually fast.

Focused optimization for LCP, INP and CLS — the metrics Google actually measures — without touching your design or rebuilding your site.

LCP

How fast the main content appears

INP

How responsive the page feels

CLS

How much the layout jumps around

TTFB

How fast your server responds

// COMMON CAUSES

What’s usually slowing a WordPress site down.

Most performance problems trace back to a handful of usual suspects.

×Large, uncompressed images
×Render-blocking scripts and styles
×Bloated theme or page-builder code
×Too many plugins loading on every page
×No caching, or a poorly configured cache
×Unoptimized font loading
×Third-party scripts slowing everything down
×Slow hosting or server response time
// WHAT WE OPTIMIZE

Eight places we look.

Not every site needs every fix — the audit tells us which of these actually matter for yours.

01
LCP

Speed up the largest visible element on the page.

02
INP

Make clicks and taps feel instant, not delayed.

03
CLS

Stop content from jumping while the page loads.

04
TTFB

Improve how fast your server starts responding.

05
Images

Compress, resize and lazy-load where it helps.

06
Caching & CDN

Serve pages and assets from as close as possible.

07
Code & scripts

Remove or defer what isn’t needed immediately.

08
Fonts

Load type without blocking the rest of the page.

// PROCESS

From slow to measured.

01
Audit

Measure current LCP, INP, CLS and identify the actual causes.

02
Fix

Work through images, code, caching and hosting-level issues.

03
Test

Re-measure under real conditions, not just a single lab score.

04
Report

Show you the before-and-after numbers, plainly explained.

// WHY IT MATTERS

Speed isn’t just a technical detail.

✓Core Web Vitals are a confirmed Google ranking signal
✓Slow-loading pages tend to lose visitors before they even see the content
✓A responsive, stable page feels more trustworthy
✓Mobile visitors are usually the most affected by slow performance
✓Improvements compound with everything else you’re already doing for SEO
✓Fixes are measurable — you can see the before and after yourself
// PRICING

Scoped after the audit.

There’s no flat price for performance work — the factors below are what actually drive it.

01
Current site size

More pages and templates mean more surface area to optimize.

02
Hosting environment

Some server-level issues need a hosting change, not just code fixes.

03
Theme & page builder complexity

Heavier builders take more work to trim down safely.

04
Third-party scripts

Analytics, chat widgets and trackers each need their own evaluation.

Every project starts with an audit, followed by a fixed quote for the work it actually needs.

// FAQ

Questions about speed optimization

What are Core Web Vitals?+

They’re Google’s metrics for real-world page experience: LCP (how fast the main content loads), INP (how responsive the page feels when clicked or tapped), and CLS (how much the layout shifts while loading).

Will this require a redesign?+

No. Speed optimization works within your existing design — it’s about how the site is built and loaded, not how it looks.

How is this different from your SEO & Performance service?+

SEO & Performance covers speed as part of a broader package alongside on-page SEO and search visibility. This service is narrower and deeper — focused specifically on Core Web Vitals for sites that already know speed is the problem.

Can you fix this without changing my design?+

In most cases, yes. Optimization typically happens at the code, asset and hosting level, not the visual layer.

How much faster will my site be?+

It depends on your starting point and hosting environment. We’ll give you a realistic estimate after the initial audit, based on what’s actually slowing your site down.

// READY TO START

Ready to see real numbers?

Get in touch →